Financial Metrics yang Harus Ditrack oleh WO

Tracking right financial metrics enables data-driven decision making yang improves profitability, efficiency, dan business growth. Understanding which metrics matter most helps wedding organizers focus pada areas dengan greatest impact.

1. Profitability Metrics

Monitor gross profit margin, net profit margin, project profitability, dan revenue per client. These metrics reveal efficiency dan pricing effectiveness across different service offerings.

2. Cash Flow Metrics

Track cash conversion cycle, accounts receivable aging, payment collection rates, dan cash flow forecasting accuracy. These metrics ensure liquidity dan operational sustainability.

3. Business Growth Metrics

Monitor revenue growth rate, client acquisition cost, lifetime client value, referral rates, dan market share indicators. Growth metrics guide expansion strategies dan marketing investments.